Donna’s 12-week, 1:1 training & Mentorship Programme

This is all about gaining clarity on what you want financially and personally from your coaching business, looking at who you want to work with and why.

Without clarity, you can find yourself either not getting going in the first place or going from one course to the next in the hope of finding the magic formula. When in fact the answer is right in front of you. YOU have the answer, and I will help you find it.

Your niche = WHAT you do

Your ideal client = WHO you work with

This is some of the most essential work of the entire programme, because it’s the basis of everything else. Yet, so many business owners don’t do this work as thoroughly as they could.

If you try to speak to everyone, you may end up speaking to no-one. So this week is all about getting really clear on what you do and who you want to work with.

The more specific you are, the stronger your business. Not only will your marketing cut through the noise, but you’ll be able to design services that your ideal clients will absolutely love (hence = more sales!). 

On the back of our work last week, we’ll get clear about your brand personality and brand voice.

This is all about how you speak to your clients, the values your brand represents and how to weave this into your messaging.

This is important for nurturing relationships with potential clients and attracting your people into your world.

Now we know WHO + WHAT, it’s time to design some packages/services to meet the needs of your ideal client.

To sell your coaching services online, you need an audience to sell to. So that’s what we’ll talk about this week.

Social media is one of the most popular marketing strategies for coaches, so this week we’ll talk about how you can market yourself successfully on social media.

(If social media isn’t your bag, let me know during our intake call because we can always choose a different strategy to cover this week).

This week you’ll have a break to implement what you’ve learnt.

This week we’ll dive deeper into your growth strategy and how you’ll grow your business over the long-term

Every successful business needs a sales strategy. This is what we’ll cover this week.

Sales is often one of the most uncertain and avoided areas in business, but when this barrier is crossed, most of those misconceptions around sales are blown away.

This week we’ll discuss lead magnets. This is essentially something you give away for free to grow your email list (which is one of the most powerful strategies for making sales).

To help you run your business as smoothly as possible, we’ll cover the systems and processes you will need (e.g. your onboarding clients process).

We’ll address any mindset blocks you’re facing, implement what you’ve learnt and get the ball rolling!