Don’t let the business stuff hold you back
Hi, I'm Donna, a Business Strategist and Coach. I help Coaches get confident and comfortable with the business side of coaching - building the foundations you need to get your business off the ground or unstuck.
I’m a CPD accredited Business Strategist with Lisa Johnson of That Strategy Co. I’m also a qualified Coach with the University of Cambridge and a member of the Association for Coaching.
I’ve been an entrepreneur for 30 years, have raised three beautiful children and have been a student of self development for more than 20 years. I love tea, walks with the dog and empowering my fellow Coaches.
I never felt I had one path to follow, or a definite career choice, so was always destined for a 'portfolio career'.
Years gone by this was not really acknowledged as a career path, but it's starting to be recognised more as a genuine choice, and I am so glad.
20 years ago, I discovered self-development and it's something that's stuck with me ever since. I'm passionate about goal setting, positive thinking and the law of attraction, and have instilled these things in my children.
I've generated a living from doing my own thing and I've enjoyed the freedom this has given me. Although it hasn’t been without its challenges either, especially balancing raising a family!
One of the other biggest challenges I’ve faced in the last 10 years, is being patronised, bullied and sucked in to things that don’t align with my values, strengths or long-term aspirations - all in the pursuit of money.
There was a time when I worked round the clock to keep everything going, often forgetting to actually ‘live’ along the way because I thought that’s how people became successful.
Sure, that’s what some people do, but it’s not sustainable for most of us, especially those of us that have families or other things that we want to achieve in our lives. Not everyone wants to live to work, most of us would rather work to live.
Two years ago, I realised that’s not the way it has to be. So I left that world (and way of living) behind and started to re-build. This time, it was all about me, my vision and what I truly wanted. I’ve got a much healthier business and lifestyle as a result.
If there’s one thing I’ve learnt, it’s that things won’t work if the foundations of your business don’t align with you. It’s why I focus on foundations, because a strong foundation = a strong, healthy business in the long run, and I know what it’s like when the foundations are weak.
Plus, because I’m also a Life Coach, wellbeing plays a central role in my coaching and mentoring support. As well as help you build a business that pays you, I want to make sure your wellbeing is just as much of a priority, so you end up with a business that you actually enjoy.
What do you mean by ‘foundations'?
Your business foundations are essentially the building blocks of your business. It’s all the groundwork you would do to create a business that’s ready to attract clients and make money.
As your coach and mentor, I help you:
- Get CLEAR about your personal brand, including your niche, ideal client, services & packages
- Find a Marketing strategy that works for you
- Write your Business Plan & set realistic goals
- Figure out your Business Strategy
- Figure out how to price your services & packages
- Overcome mindset blocks (like imposter syndrome)
- Develop systems & processes that help you run your business efficiently (e.g. onboarding clients)
- Get the formalities right (e.g. insurance)
I give my clients factual, honest & informative trainings on all the basics you need to start and grow a business.
There’s no guesswork involved - I help you dive deep, build & implement from the ground up.
Most of all - you’re not alone. I firmly believe that life isn’t supposed to be an island and lots of time can be wasted trying to figure it all out alone. My aim is to give you all the support and information you need to get unstuck and build a sustainable business that supports you long-term.